TakingITGlobal

Create to Learn Lesson 1 - Cash in on your Passion

Issue link: https://takingitglobal.uberflip.com/i/1364458

Contents of this Issue

Navigation

Page 0 of 12

Lesson 1: Cash in on Your Passion (Casey Desjarlais) CREATE TO LEARN Lesson 1: Cash in on Your Passion (Casey Desjarlais) ACTIVATE: FROM PASSION TO PURPOSE Turning a hobby or passion into a business idea (purpose) can be daunting. To help, inform students that they will fill out the "From Passion to Purpose" handout. First, have students brainstorm all the things they enjoy doing. Examples can be hanging out with friends, listening to music, playing sports etc… Next, have students brainstorm all the things they are good at. Examples can be public speak- ing, making things with their hands, coming up with ideas, problem solving etc… Finally, have students brainstorm what is needed in their communities or in society in general. Examples can be clothing, transportation, sports, entertainment, technology etc. Activity: Creating a Brand Kit Lesson Plan CURRICULUM CONNECTIONS Alberta & Northwest Territories • Art 10-20-30 British Columbia & Yukon • Entrepreneurship and Marketing 10 • Media Design 10 • Graphic Production 11 (identical to Entrepreneurship and Marketing 10) • Career Life Education Nunavut • Entrepreneurship 11 • Art 10-20-30 (Alberta) Ontario • Business Studies Grade 9 and 10 • Information and Communication Technology in Business, Grade 9 or 10 (BTT1O, BTT2O) • Media Arts Grade 11 and 12 DURATION 3-5 Hours OVERVIEW Throughout this lesson, students will explore their passions, including what they are good at and what their community needs are in order to develop a business idea. Based on their business idea, students will create a brand kit as outlined by Casey Desjarlais in "Cash in on Your Passion". Students will complete the project by designing a logo for their product or service. Finally, students will engage in the peer-edit process to practice giving and receiving feedback on their designs. MATERIALS • Create to Learn Textbook, or use the videos online: http://www.tigurl.org/cashin • "Finding Your Passion" Handout • "My Three W's" Handout • "Brand Colours Cheat Sheet" • "Branding My Product/Service" Handout • "Peer Assessment Rubric" Handout CREATE TO LEARN

Articles in this issue

Links on this page

view archives of TakingITGlobal - Create to Learn Lesson 1 - Cash in on your Passion