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C A S H I N O N Y O U R P A S S I O N 7 Download your logo with a transparent background. This makes it easy to use for a variety of projects. LESSON 4: PREPPING YOUR PRODUCT "Finding the perfect product for your business is important." Your business starts with an idea and eventually it ends up in the hands of consumers. These are Casey's tips on getting your product to market from her perspective as a clothing store owner: Start off small. Test the waters and see how it goes. Find your product. If you're launching a clothing line she recommends Blankapparel.ca for affordable, amazing products but says there are a lot of options out there. Finding a tshirt printer. They put your designs on your clothing products. Phone around to find the best priced service that meets your needs and keeps your overhead low. LESSON 5: MARKETING " You're always working towards engaging your audience and building that online relationship with your customers. This will help to grow your online business while keeping the attention of your current customers." If you want to sell your product or service, you need to get it in front of people. In this lesson, Casey walks us through ways to market your product or service. SOCIAL MEDIA MARKETING Create a Facebook page and Instagram for your brand and fill it with relevant content that brings and adds value to your business. For Sweetgrass Clothing Co, she shares about traditional medicines and traditional knowledge systems.